Join us for a Morning Talk with Torben Ulrich from Frameo A/S, as he shares insights from his journey of growing a startup that began at Aarhus University in 2015.

In this talk, Torben - who today is co-founder and chairman at Frameo - reflects on what it takes to build, co-found, scale, and pivot a tech startup from the ground up. Torben joined Frameo as a co-founder alongside three AU students, united by a simple but powerful ambition: to create a meaningful way for people to share photos with their loved ones. What started as a classroom idea has since grown into software used by millions around the world.

You’ll hear about how the founders met, the early days of collaboration, and the real challenges, decisions, and lessons that have shaped Frameo’s journey — from hardware to a software-based business model.

Whether you’re curious about startups, co-founder dynamics, or the practical steps from idea to global impact, this conversation offers grounded insights and honest inspiration.

This Morning Talk leads up to our workshop: Subscription Models for Startups from 9.30-12.00.
Read more and sign-up for the workshop here