About the workshop

Want to understand what really drives consumers to buy? This workshop gives you a clear and practical introduction to B2C sales — how people think, choose, and respond. You’ll gain a solid foundation in the sales process and learn how to work confidently with customers, no matter your experience level.

You will get:

• A clear, foundational understanding of B2C sales
• Tools to understand customers and their decisions
• Methods to improve customer experience and product value

Workshop Format 

Your learning will be hands-on, featuring: 

• Practical case studies
• Group discussions and real-world scenario analyses 

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