About the workshop:

A Customer Relationship Management tool (CRM tool) is your startup’s commercial control board. It becomes key when designing and managing your customer journeys and they help you close as many customers as you can and lets you automate parts of your sales efforts.

When using CRM tools, you take a structured and strategic approach to managing and analyzing customer interactions, making the most of all your customer interactions. At the same time, it becomes a treasure trove of data to support your business case to investors, funding applications and financial forecasting in your startup.

CRM-systems come in many different shapes and sizes. In this workshop we will cover CRM-systems from a basic spreadsheet to dedicated CRM-software and build-it-yourself with NoCode/LowCode tools. 

We will cover the pros and cons of different methods and help you assess which CRM-system is the best fit for your startup and help you get started.

• An understanding of why startups use CRM – even early stage.
• Introductions to 3 types of implementable CRM tools.
• Hacks and tips to how to get started for free.

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